You have control - all work is quoted up front, there are no hidden charges.
A half hour relaxed chat to find out what you want to achieve, your resources, the results you want and other general information. We then get back to you in writing with the ideas we think could be implemented and the process needed to bring them to life.
You decide what's next.
For Corporations and Large Business we do not charge for 'pitches'.
We send you a quote first for this planning session before we start and we stick to that amount.
With you we undertake a review and planning session. We need to fully understand your objectives and your budgets, sort through available customer data, understand your products and services, cost structures, along with sales and service capability.
Most importantly we want to understand what you will consider success so we can set some targets and establish the measurement criteria your happy with.
Our rate is $100 an hour plus reasonable expenses and GST (remember we quote you up front). A planning session should be approximately 3 to 4 hours depending on the size and complexity of your business.
At the end of this session you will have a clear understanding of the way forward, what campaigns would be undertaken. You will understand the time frames along with what resources and suppliers are required to conduct the activity.
This is another decision point for you.
Again you have a quote up front. Campaign plans are documents that give you instructions on what needs to happen, who to speak to, what to ask for, what their approximate costs are and what returns you can expect. The plan is yours; you get all our experience in a DIY format you can implement over and over on your own - if you wish.
The cost for this stage is dependent on things like the number of activities you can undertake, the number of potential customer to be contacted, complexity of your offering and the geographic locations targeted. As a starting point, a well constructed campaign plan will be around $450 for small businesses.
You decide what's next after this.
Implementing a plan could be digging into your customer billing records and developing a data base to drive ongoing activity. A plan could also be getting yourself or staff out on the streets doing sampling or undertaking customer research in the areas you want to improve. Campaigns may need briefs for advertising agencies, web developers, mail houses, printers or media outlets. If you have multiple retail outlets and offices it may require travel and briefing sessions and the construction of co-marketing agreements all of which we will undertake with you, or for you.
Again all work will be quoted up front so you are in control. We understand trust is something earned so being open and transparent is our priority.
We know you are the most important person in the success of our business.